Since 2006 I have been photographing the Macy’s Thanksgiving Day Balloon Inflation Ceremony. I was originally commissioned by one of the writers at About.com, then owned by the NY Times, to cover the event and I’ve been doing it ever since! The majority of the time I just post the photos to my Facebook page and it has become to mark the holidays to my friends and family. I never realized how many people enjoy seeing the photos appear in their news stream until the one time I did not go and photograph the event. I received 30 angry phone calls and emails about it! It’s like watching a Wonder Life on TV. Yes, people have seen it every year but it’s a tradition they want to see every year so therefore I go and photograph the balloons being inflated.

The balloons are inflated every year around the American Museum of Natural History located on Central Park West & 79th St, New York, NY 10024 on the day before Thanksgiving.